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Law Firm Blogs
Law Firm Web News |
2013/08/30 14:13
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Writing an interesting law firm or attorney blog will draw a bigger crowd to your website and business. A blog will help with increasing search engine rank as well, because search engines look highly upon sites that have frequent updates. Blogs should not be ignored as it is a popular and practical trend with considerable influence on the internet, and they can serve as a powerful component in marketing your law firm online.
Because of its popularity and widespread use, blogs have gained a reputation for containing no use or substance. The reason there are so many pointless blogs out there is because there are a lot of people starting them for trivial purposes. Everyone, from elementary school children to experts at the forefront of their field, is writing a blog. Do not allow the popular misconceptions about blogging dissuade you from having one about your law firm. A blog will only reflect badly on your law firm if you decide to fill it with vacuous content. The Legal SEO Service can help you figure out which direction your blog should follow to match your law firm and brand if you do not have any ideas, and which keywords are ideal to include in order to raise search engine rank.
Think of your blog as a source of information, like a newspaper. A newspaper contains news articles, editorials, and features. Your blog can have a combination of any of those things. Like a newspaper, your blog’s credibility depends on the content within. Tabloids and celebrity gossip rags are marginalized because of the subjects they are writing about, and sometimes, on their writing style as well. If your blog offers content that is important in the legal world, or is thought provoking, than you too can gain credibility and popularity up to par with some major newspapers.
Your blog does not have to become the next New Yorker to gain a viewer base. As long as it helps in your law firm’s marketing, why not give it a chance? If it gets your website one click, that is one more person who viewed your website, and that person can potentially become a client or lead others to your website. Each of those clicks will raise your search engine ranking, as unique visitors gives your page a higher authority.
Some starting ideas for blog topics include newly introduced laws, law changes, discussion of legal issues, ways your law firm has helped recent clients, or guest articles from clients detailing their experience with the way your law firm handled their case. You can also view the hundred of legal blogs already available for ideas and discussions. Start your blog and raise your search engine page rank and gain a wider audience as soon as you can.
Visit popular legal blogs to get inspiration for your law firm blog and other marketing strategies |
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Law Firm Website Design
Law Firm Web News |
2013/08/30 14:12
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The Legal SEO Service designs and customizes websites that will fit your law firm, whether it is comprised of one attorney or a team of legal representatives. There are a countless amounts of people looking for services on the internet, which has become more popular than newspapers and phone directories. Many of these people are looking for legal representation online, and there are thousands of lawyer websites online already trying to meet these needs. If your competitors are doing it, you are falling behind if you do not have an online solution yet, which includes law firm marketing. The Legal SEO Service elevates our clients above their competition, and we will do the same for you.
Many people prefer to use the internet as the first form of contact due to its convenience and wide accessibility. Access to the internet does not require one to be at home in front of the computer, people can access it from their smart phones, their portable computer tablets, the public library, and all sorts of other institutions. It is, however, difficult to choose the right service, in this case, the right law firm to represent their case or legal issue. A website that demonstrates your legal credentials and professionalism, in combination with an effective law firm marketing strategy, is key in winning over online clients.
A spotty, unprofessional website will drive away clients because it has very little credibility. Imagine going into a place of business, such as a restaurant, that is dirty and unorganized. Would you sit down and eat or would you go to the restaurant next door?
Website design flaws include:
Long loading times
Poor visuals
Inadequate, dull information
Overly-complicated navigational tools
Obtain more clients with a website and internet marketing for your law firm. Your website has to show you can meet your client’s needs. The Legal SEO Service is well-versed in modern web design methods and we can make your new or current website a more powerful client acquisition tool. After going through a mock up stage in which you decide what elements will fit your law firm the best, we will create a website that appeals to everybody, even the search engine robots.
The Legal SEO Service’s websites all have an intuitive backend content management system that allows for quick site updates. Frequent updates are necessary to keep your website visible and current, and our backend will save you the headache by keeping the process simple.
We will also incorporate search engine optimization techniques that will market your law firm’s website in the organic search results of major search engines. Having a website that is highly visible in search engine results is crucial in widening your audience base. When people are in need of the specific services you provide, you want them to find you quickly and easily. High rank on major search engines is prime real estate in the virtual world.
The internet is not a static place, where the work is finished after you have reached the prime spots and audience. Your website has to be continually monitored and improved upon to ensure it stays at the top. The Legal SEO Service conducts this service for each and every one of our clients. We always keep up with new trends in marketing law firms online, and we continually incorporate new design and marketing principles for each of our client’s websites.
In addition to a website customized to your every need, we offer other branding paraphernalia, such as logo design and brochure creation. Everything we do meets the hefty requirements of the legal community, after all, we have been doing it for so long. We also have long standing partnerships with many major public relations firms and connections with the legal community to produce further exposure for your legal marketing strategies.
Contact the Legal SEO Service to see what we can do your for law firm. |
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Website Design - The Legal SEO Service
Law Firm Web News |
2013/08/30 14:12
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As a law firm, your website must abide by modern website standards and have a professional appearance to maintain credibility and to show that you can help your clients. Otherwise, your visitors turn elsewhere to find someone else they can trust. Think of your website as an extension of your business, just like your offices. If your website is not well organized, clients might think you are not well organized or professional yourself. Nobody wants to go through more hassle than they have to, if they find that your website is hard to navigate, potential clients will give up and find a less troublesome place to take their business. Everybody’s time is important to them.
The Legal SEO Service has a longstanding history of creating websites that are easily traversable, along with having the ability to personalize websites to fit each of our client’s branding. Every law firm is unique, and so is their target market, so we understand each client will have different specifications for their website and marketing. The Legal SEO Service considers its website design and attorney marketing process to be a collaborative one with our clients, and besides fitting modern standards, your website will fit yours as well. |
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